Canadian Chess News - Changes?

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  • #16
    Re: Canadian Chess News - Printed - Cost?

    Hi Chris:

    I am not sure your math is right on this.

    $ 10 per 1000 members = $ 10,000.

    As I recollect the cost of the former printed magazine, this is only 1/3 of the total cost of production and delivery.

    Maybe someone can do some financial statements research and see if I'm right about the last year's cost of putting out the printed magazine.

    Bob A

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    • #17
      Re: Canadian Chess News - Changes?

      Originally posted by Eric Hansen View Post
      I like that idea
      How would having it printed make the contents better?
      ...Mike Pence: the Lord of the fly.

      Comment


      • #18
        Re: Canadian Chess News - Changes?

        Originally posted by Kerry Liles View Post
        How would having it printed make the contents better?
        You could use better quality pictures as no limits on a file size :D

        Imho, monies - writers - readers like a closed triangle which does not rotate properly. It needs more angles to become a wheel.

        Comment


        • #19
          Re: Canadian Chess News - Printed - Cost?

          Originally posted by Bob Armstrong View Post
          Hi Chris:

          I am not sure your math is right on this.

          $ 10 per 1000 members = $ 10,000.

          As I recollect the cost of the former printed magazine, this is only 1/3 of the total cost of production and delivery.

          Maybe someone can do some financial statements research and see if I'm right about the last year's cost of putting out the printed magazine.

          Bob A
          It was a rough guess without looking at the number of paying members and not knowing exact printing costs. However we are already putting $18,000 a year into the newsletter (for monthly production) which would instead be spent on a bimonthly magazine, so it would not require the full investment to be recovered in a fee increase.
          Christopher Mallon
          FIDE Arbiter

          Comment


          • #20
            Re: Canadian Chess News - Printed - Cost? Desirability?

            Hi Chris:

            You are right that my math is not totally on either.

            As I say, it is my recollection that the print magazine production and delivery cost in its last full year was around $ 30,000 ( someone needs to check the old financial statements to confirm this ).

            There is in the budget now, $ 18,000 for a newsletter.

            If we raise the CFC membership $ 10, then on my rough calculation, we'd have additional newsletter revenue of 1000 members x $ 10 = $ 10,000.

            So we'd have a newsletter budget of $ 28,000.

            So a printed magazine might be doable ( if my cost recollection is right, and costs have not risen since then ).

            But :

            1. Do we want to spend that much in our budget on a newsletter?
            2. In this day and age, does it make sense to have a printed chess magazine?
            3. There is a greater delay factor re news in a printed magazine, than an e-zine.
            4. Will we produce the quality of magazine to compete with existing chess magazines internationally?
            5. Will all members really agree to pay $10 more per year to achieve this?

            There are a few regular posters who lament the demise of the printed magazine. Do the majority really want to go back to a printed magazine, given my comments above?

            Bob
            ( Addition by editing )
            Last edited by Bob Armstrong; Thursday, 4th October, 2012, 09:25 AM.

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            • #21
              Re: Canadian Chess News - Changes?

              Financing a printed Canadian chess magazine seems to be not feasible. If the money was there, I would do the following: -
              Negotiate a package deal with 'New in Chess' to be included in a CFC membership. If too expensive, then just the first issue of the year to be sent to all CFC members - with individual offers to renew from the publishers. This would be a very attractive deal from the publisher's viewpoint.
              New in Chess, seems to me to be the very best chess magazine in the world. Furthermore, if there were enough Canadian subscribers, they may even include a Canadian page inside.
              For more information about NIC go to >>>>> http://www.newinchess.com/magazine/default.aspx

              Comment


              • #22
                Re: Canadian Chess News - Changes?

                I vote for a freely accessible newsletter.
                1. Nobody is going to buy a membership just to get the letter.
                2. Reading a public newsletter might get someone interested in Canadian chess enough to attend a tournament and buy a membership.

                Use MailChimp or Constant Contact to send it out notice to all members plus anyone else who asks for it (these services offer 0-admin subscription management), but post it online and make it a downloadable PDF.

                Comment


                • #23
                  Re: Canadian Chess News - Changes?

                  Would somebody want to work for free and make fabulous new free CFC newsletter? :D

                  There are not many members, there are less organizers, and only several writers. You could count them on your fingers. They want some food too

                  Comment


                  • #24
                    Re: Canadian Chess News - Printed - Cost? Desirability?

                    Originally posted by Bob Armstrong View Post
                    As I say, it is my recollection that the print magazine production and delivery cost in its last full year was around $ 30,000 ( someone needs to check the old financial statements to confirm this ).
                    The print magazine costs were roughly $40,000/year. ($10,000/ issue).
                    Breakdown was roughly 50% for editorial and contributors, and 50% for printing and delivery costs.

                    Comment


                    • #25
                      Re: Canadian Chess News - Printed - Cost? Desirability?

                      This is one of the funniest all time discussions. Raising the membership dues to improve chess and then p*ssing the money into a print magazine.
                      Gary Ruben
                      CC - IA and SIM

                      Comment


                      • #26
                        Re: Canadian Chess News - Issue Synopsis

                        Hi Gary:

                        GR: " p*ssing the money into a print magazine "

                        CFC is never going to go back to a print magazine - I think the discussion so far has indicated almost no support for that option. The CFC Governors have not intention of going back to a print magazine, unless there was a members' tsunami for it, and even then..............

                        The issue is that the CCN costs too much; it is focussed too significantly on international news; it is focussed more on the elite player, which is a minority ( in-depth study articles ); and " Canadian content " should be its niche.

                        It is these issues that need discussion, to see if there is a fairly substanial agreement with this analysis.

                        It is generally felt that the CFC should provide its members ( and maybe the public ) with an e-newlsetter, but one scaled down and more focussed on Canadian news. There is no movement to junk the e-newsletter completely. It is a worthy project for member revenue, even if also distributed to the public, if that be decided as well.

                        Comments??

                        Bob A

                        Comment


                        • #27
                          Re: CFC Internet Marketing Strategy

                          Originally posted by Michael Yip View Post
                          When I want to know what's happening in Canada
                          -HPE(IM Hebert) is free
                          -TCN(Bob Armstrong) is free
                          -BCCF Bulletin(Steven Wright) is free
                          -TWIC is free
                          -Chesstalk is free
                          -CANBASE(Hugh Brodie) is free

                          When I want to know what's happening with Canadian players abroad
                          -Spraggett's blog is free
                          -TWIC is free but now is scaled down a bit without the initial Chessbase text file with nice crosstables etc
                          -Budapest Chess News is free

                          When I want to know what's happening in Australia
                          -ACN as a free newsletter

                          When I want to know what's happening in publishing
                          -New in Chess has a free newsletter
                          -Quality Chess has a free newsletter

                          So why pay for CCN?
                          Is it better at telling me somthing?
                          Is there a niche covered?
                          Is it better than the free material? Not sure
                          There is so much wonderful free stuff on 100s of websites, almost all made for free. Tournament websites give live results, photos and games. What chess magazines produce is no longer new news.

                          One of the major original purposes of the magazine was to send tournament flyers to players, as organizers took on a heavy postal cost sending out individual flyers. Players need to be poked to be informed on upcoming events rather than passive advertising, relying on them to visit chesstalk or the CFC website. That stills needs to be done and I haven't head of organizers targetting juniors or masters or whoever in an email campaign. The CFC doesn't share it's CFC membership email list and Hart House sits on their email list. Players can't go to tournaments they don't know about.

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                          • #28
                            Re: Canadian Chess News - Issue Synopsis

                            Originally posted by Bob Armstrong View Post

                            Comments??

                            Bob A
                            Well, when I was selling CCCA memberships I used to send a copy of our publication to every non member who wrote to ask a question and I gave them away at tournaments and clubs. It was the best advertising I had. I don't understand why the current CFC magazine isn't being used for promotion purposes (it doesn't have to be the current one). Maybe you young guys do things differently.

                            Also, I was looking at the USCF fee schedule. Unless my myopic eyesight is failing me, their life memberships are significantly higher than those of the CFC. Do Americans live longer than Canadians?
                            Gary Ruben
                            CC - IA and SIM

                            Comment


                            • #29
                              Re : Re: Canadian Chess News - Issue Synopsis

                              Originally posted by Gary Ruben View Post
                              Well, when I was selling CCCA memberships I used to send a copy of our publication to every non member who wrote to ask a question and I gave them away at tournaments and clubs. It was the best advertising I had. I don't understand why the current CFC magazine isn't being used for promotion purposes (it doesn't have to be the current one).
                              It is quite hard to give away an e-magazine at clubs and tournaments... Some food for thought here. Maybe something, if not necessarily a full printed magazine, has to be printed so that we have an effective tool for promotional purposes.

                              Comment


                              • #30
                                Re: Canadian Chess News - Changes?

                                I've been a member for the last few years and I've never received this magazine. When I renewed my membership no one asked me for my e-mail address.

                                I guess I could have contacted the CFC to get my name added to the distribution list, but I just never saw the importance. There's plenty of chess info available for free on the web, so having to make a special effort to access the CFC magazine isn't worth the minimal effort required. I don't think it needs to be stated that the monetary value of this magazine to me is $0.00. If I join the CFC, it's because it's a requirement to play in CFC rated events, the online magazine does not come into the equation. I'm sure that the majority of CFC members share my opinion.

                                In fact, the CFC still carrying on with this concept of a members' only online newsletter makes me less, not more, likely to continue to support them. I'd be more willing to pay membership dues if I knew that my dues went to support an online site with free content that might attract interest in chess.

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